See foryourself
Everybody says a website does not matter anymore. So I stopped arguing. Here is a barbershop I built in 2021, and what Google has done with it since. Every number on this page comes straight off Google, not out of my mouth.
Before the websitesthere were the brands
Before I built websites, I built brands. National campaigns, packaging, launches, the kind of work that moves product off a shelf. The eye that made those is the eye building your site.



What four yearsof ranking looks like
The report below only reaches back sixteen months, because that is as far as Google will show. The site has worked since 2021, so the real run runs off the left edge of this chart. Here is just the part Google still keeps.
- Searches it showed up in
- and that is only the last sixteen months
- People who clicked through to the shop
- real visits, off search alone
- Different searches it ranks for
- not one keyword, more than a thousand
- Still working, built once by hand
- launched November 2021, never stopped

And they were strangers
Not one of these people typed his name. They typed what they wanted and the site was there to catch them.
- “barber shops near me”
- a stranger, looking for anyone
- “barbershop near me”
- a stranger, looking for anyone
- “barber near me”
- a stranger, looking for anyone
This is the site
The barbershop site I built by hand, the one Google put at the top. A real photograph of the room and the work.
